Mastering Digital Business

Today, companies worldwide are applying digital transformation to redesign traditional business models and strategies in the context of new disruptive technologies, digitally-savvy consumers, and our globally connected society. This strategic guide for business and IT executives focuses on how today's most disruptive technologies (including social, mobile, analytics, cloud, wearables, intelligent automation, robotics, and the IoT) can be applied in powerful combinations, together with platform business models, mastery of digital services, and leading practices in corporate innovation, to help you develop and execute your digital strategies for competitive advantage.