International Retailing

- Alexander, N: International Retailing

af


Studiebog
International Retailing
Du sparer Spar kr. 40,00 med Shopping-fordele
  • Leveringstid 2-3 uger
  • Forventet levering 14-05-2021
For at købe bogen til fordelspris skal du have et medlemskab med Shopping-fordele. Du kan prøve medlemskabet gratis de første 30 dage. Medlemskabet fornyes automatisk og kan altid opsiges. Læs mere om medlemskaber og Shopping-fordele her.
Format:
Bog, paperback
Udgivelsesdato:
13-11-2008
Sprog:
Engelsk
  • Beskrivelse
  • Yderligere info
  • Anmeldelser

Based on the successful international retailing textbook by Nicholas Alexander, this new textbook has been designed to deliver a clear understanding of the retail internationalisation process, considering the supporting theoretical frameworks, international retail activity, and the management of international operations.Structured around four parts, the text guides students through the internationalisation process, considering international markets and how retail enterprises operate within them, before ending with a concluding section that considers future trends. The authors discuss what is happening in international retailing, who is making it happen, why it is happening in the way that it is, and how it is happening. The book therefore examines the international retail process in its entirety by reflectingon contemporary research and the practicalities of international retail activity.The textbook will be accompanied by an online resource centre. The ORC will comprise the following features:For students:Web exercises Weblinks Glossary of terms Multiple choice questions Revision questions For lecturer (password protected):PowerPoint slidesRevision comments/updates for the textbookLecturer's guide (explanatory notes and background article guidance for non-research active staff)Seminar and discussion questions Exam questions

Vis mereVis mindre

Udgivelsesdato:
13-11-2008
ISBN13:
9780199212828
Vægt:
755 g
Dybde:
22 mm
Bredde:
189 mm
Højde:
246 mm
Format:
Paperback
Bibliotekernes beskrivelse International Retailing provides a comprehensive understanding of developments in international retailing, and the management/marketing issues and implications of those developments. 75 black and white line drawings

Vis mereVis mindre

Vis mereVis mindre

Fandt du ikke hvad du søgte?

Hvis denne bog ikke er noget for dig, kan du benytte kategorierne nedenfor til at finde andre titler. Klik på en kategori for at se lignende bøger.

Velkommen til Saxo – din danske boghandel!

Hos os kan du handle som gæst, Saxo-bruger eller Premium-medlem – du bestemmer helt selv. Skulle du få brug for hjælp, sidder vores kundeservice-team klar ved både telefonerne og tasterne.

Om fordelspriser hos Saxo

For at købe bøger til fordelspris, skal du være medlem af Premium, Premium Shopping eller Premium Studie. De første 30 dage er gratis for nye medlemmer. Medlemskabet fornyes automatisk og kan altid opsiges. Læs mere om fordelene ved vores forskellige medlemskaber her.

Machine Name: SAXO082