Importance of the Design in Design/Build

Before spending $100,000 preparing your next design/build proposal, read this book. Written by someone that has sat on many selection boards. Other design/build books only talk about how to perform after you win the contract. This book tells you HOW TO GET SELECTED for the contract and avoid having your proposal tossed on the Bad Pile. The book offers authoritative insight and explains why the DESIGN is so important in your proposal for industry, government and nonprofit clients. The author makes the argument that the best design - a truly GREAT design - can't lose. But, who defines what's good? The book tells you how to come up with the "HOOK" your design needs to be selected, and how to know if your design is a winner - before you submit. Written by an architect with 37 years of experience - 13 years as an employee of the Army Corps of Engineers, NAVFAC and GSA. The book describes simple mistakes he has seen in countless design/build proposals. The book not only explains how to avoid having your proposal tossed out and ensure you make the short list - the book tells you what you must do to WIN. After you read this book, you will know what Selection Boards look for, how they decide which proposals go on the Bad Pile right away (and why), and how to avoid the Bad Pile. You will also have a pretty good idea whether you have a shot at being selected.