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Everyday companies fail to compete in the market and grow because of a poor project management culture. Culture Is The Bass: 7 Steps to Creating High PerformingTeams walks you through how organizations can achieve balance, harmony and a unified vision. Gerald Leonard offers 7 key principles based on his unique perspective and experience as a professional musician, culture change expert and certified Portfolio Management Professional (PfMP).
Inside, you'll discover: - How companies can perform like a world-class orchestra and receive a standing ovation from their employees and customers.- How to create a shared vision for your team.- An 8-step process for implementing change and creating buy-in.- How to develop stories that will touch your staff's heart, head, and hands.
Culture is the Bass helps organizations create a truly competitive advantage that consistently produces and exceeds stakeholder expectations."Love the analogy/metaphor of music being compared to business. There are lots of similarities, as you show us. As a musician myself, I've often thought about how the two are similar - and how interesting it would be to create a speech, or in your case a book, around the topic." Shep Hyken - Customer Service Expert, Keynote Speaker & New York Times and Wall Street Journal Best-Selling Author of Amaze Every Customer Every Time and The Amazement Revolution"
I've had the privilege of hearing Gerald Leonard speak half a dozen times, and his ideas are insightful, actionable, and energizing. I think the analogy with music works very well in this new book, and it adds a new perspective to looking at PPM." Mitzi Perdue - Author of TOUGH MAN, TENDER CHICKEN, Business and Life Lessons from Frank Perdue"
Gerald, I enjoyed reading the metaphor of how a great culture is like an orchestra. You can't make beautiful music and enjoy harmony without a commitment from all to play their part. You must have the right leadership, and the right players, playing to their strengths." Shirley Davis, Ph.D., CSP, SPHR, SHRM-SCP President of SDS Global Enterprises, Inc.; Business Executive; Workforce Management Expert, Author of Reinvent Yourself: Strategies for Achieving Success in Every Area of Your Life