Alpha Dogs

- How Political Spin Became a Global Business

  • Format
  • Bog, paperback
  • Engelsk
  • 256 sider

Beskrivelse

David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics.

In this pulsating book, James Harding tells the story of a few men whose political savvy, entrepreneurial drive and sheer greed came to alter the landscape of global politics. Alpha Dogs charts the creation of a new style of political campaigning and its triumph across the world.

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Detaljer
  • SprogEngelsk
  • Sidetal256
  • Udgivelsesdato01-06-2009
  • ISBN139781843548683
  • Forlag Atlantic Books
  • FormatPaperback
  • UdgaveMain
Størrelse og vægt
  • Vægt245 g
  • Dybde1,9 cm
  • coffee cup img
    10 cm
    book img
    12,9 cm
    19,8 cm

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