Explains the psychology of why people say "yes" - and how to apply these understandings. This book aims to teach the six principles, how to use them to become a skilled persuader - and how to defend y...
Se mere om bogen
Why do people say 'yes' - and how can we apply the theories behind this to get the results we want? This title reveals the six universal principles behind becoming a skilled persuader. It shows not on...
Se mere om bogen