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Google Your Way to the Top of Your Industry!It's great to have a punchy Web site, but if you aren't optimizing your search-engine presence, you're just another company lost in cyberspace.With Be #1 on Google, you can instantly put your company in the top spot of relevant online searches-and dramatically increase sales. An international expert in search-engine optimization, Jon Smith explains how to draw serious customers-not curious or bored Web surfers-to your site by Registering with GoogleComing up with the best keywordsThinking like your customersMaking your site totally accessibleUsing metadata to your advantageAdvertising on the WebMeasuring what works, and what doesn'tContaining 52 techniques in all, each of which can used immediately, Be #1 on Google is the essential guide to winning the battle for first ranking on the world's most utilized search engine.