The Art of the Start 2.0

Brought to you by Penguin.

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki''s advice on the tools which make it easier than ever to get established - including social

media, crowdfunding and cloud computing.

Whether you''re an aspiring entrepreneur, own a business, or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It''s an adventure that''s more art than science - the art of the start.

© Guy Kawasaki 2015 (P) Penguin Audio 2022