Think More Analogue, Be More Digital - Chinese Edition

The behaviour of todays consumer has changed beyond all recognition due to digital technology and media, however the drivers behind this remain rooted in the same analogue needs and motivations that have always been at the heart of all human behaviour. In this chinese language version translated from the English second edition, through his unique style of storytelling James will show you how being a bit more analogue in the way you think can result in better digital strategy and marketing.