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Bog, paperback Strategic Communication for Sustainable Organizations af Myria Allen

Strategic Communication for Sustainable Organizations (CSR Sustainability Ethics Governance)

- Theory and Practice

(Bog, paperback)

2 black & white illustrations, biography

2 black & white illustrations, biography

Produktdetaljer:

Sprog:
Engelsk
ISBN-13:
9783319367132
Sideantal:
328
Udgivet:
04-11-2016
Udgave:
Softcover reprint of the original 1st ed. 2016
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kr. 809,95
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11-01-2017
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Forlagets beskrivelse
2 black & white illustrations, biography
Bibliotekernes beskrivelse
This is a seminal book for anyone who wants to understand, shape or study the communication surrounding sustainability in their interactions with colleagues, employees, supply chain partners and external stakeholders. It develops essential insights on the basis of an extensive review of relevant theories and research drawn from multiple disciplines. Interview data gathered from organization members who are currently communicating about sustainability in their cities, universities, nongovernmental organizations, small businesses and large for-profit organizations provide valuable insights from a practitioner's perspective. The interviewees represent organizations such as the Portland Trailblazers, Tyson Foods, the City and County of Denver and the Natural Resources Defense Council. Theory, research and interview comments combine in a reader-friendly way to provide practical insights and stimulate future research.

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