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Sport Entrepreneurship and Innovation

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Sport Entrepreneurship and Innovation
  • Forlagets pris kr. 509,95
  • Leveringstid 2-4 hverdage
  • Forventet levering 28-06-2018
  • Bog, paperback (kr. 405,87) (kr. 405,87)
    1. Beskrivelse

      21 Line drawings, black and white; 23 Tables, black and white; 21 Illustrations, black and white

      Andre udgaver:

      Bog, hardback

    2. Yderligere info
      Udgivelsesdato:
      22-11-2016
      Sprog:
      Engelsk
      ISBN13:
      9781138941748
      Sidetal:
      272
      Vægt:
      408 g
      Bredde:
      159 mm
      Længde:
      235 mm
      Mærkat:
      Bog, paperback
      Format:
      Paperback
      • Bibliotekernes beskrivelse

        This book features international authors discussing the role of entrepreneurship and innovation in the sports context. It focuses on topics such as the role of entrepreneurial marketing in sport, how technological innovation has changed the way sport is played and viewed, the globalization of sport as a product and service, the new types of sports that have emerged, athlete entrepreneurs and their related business endeavors and how sport influences innovation in other industries.The main themes of the book include: 1) the development of sport entrepreneurship and innovation, 2) entrepreneurship and sport, 3) innovation in sport, 4) internationalization and entrepreneurial behavior in sport, 5) entrepreneurial sport marketing, 6) sport in entrepreneurial universities and 7) the future for sport entrepreneurship and innovation. This interdisciplinary book will appeal to entrepreneurship, innovation and sport management scholars, students and practitioners.

    3. Anmeldelser

      Kundernes boganmeldelser af Sport Entrepreneurship and Innovation

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