Retail Location Planning in an Era of Multi-Channel Growth

af


Retail Location Planning in an Era of Multi-Channel Growth
Du sparer Spar kr. 55,00 med Saxo Premium
  • Leveringstid 5-8 hverdage
  • Forventet levering 17-03-2021
Hvis du køber til medlemspris, bliver du automatisk medlem af Saxo Premium. De første 30 dage er gratis, derefter koster det 99,-/md. Medlemskabet fornyes automatisk og kan altid opsiges. Læs mere om alle fordelene her.
Format:
Bog, hardback
Udgivelsesdato:
19-04-2017
Sprog:
Engelsk
  • Beskrivelse
  • Yderligere info
  • Anmeldelser

The way in which products and services are delivered to consumers, through branches and retail outlets, or more generally through a network of distribution channels, remains fundamentally important for maintaining a competitive advantage for a very wide range of businesses. This is true within domestic markets, but especially so for increasingly global corporations, as shareholder pressure for continued growth drives businesses into ever more widespread geographical markets.Arguing that more complex markets demand more sophisticated spatial analysis, this book discusses the application of location planning techniques to generate competitive advantage in a variety of business sectors in a changing retail environment. The series of techniques are analysed, from relatively straightforward branch scorecards to sophisticated applications of geographical information systems (GIS), spatial modelling and mathematical optimisation. Also explored are the changing dynamics of the impact of more restrictive planning environments in many countries on how retailers find new locations for growth and respond to changing consumer needs and wants.The book is essential reading for students and scholars alike working in geography, economics, business management, planning, finance and industry studies.

Andre udgaver:

Bog, paperback
E-bog, ePub
E-bog, PDF

Vis mereVis mindre

Udgivelsesdato:
19-04-2017
ISBN13:
9781409404071
Vægt:
567 g
Bredde:
156 mm
Højde:
234 mm
Format:
Hardback
Forfattere
Bibliotekernes beskrivelse 86 Line drawings, black and white; 3 Halftones, black and white; 33 Tables, black and white; 89 Illustrations, black and white

Vis mereVis mindre

Vis mereVis mindre

Fandt du ikke hvad du søgte?

Hvis denne bog ikke er noget for dig, kan du benytte kategorierne nedenfor til at finde andre titler. Klik på en kategori for at se lignende bøger.

Velkommen til Saxo - din danske boghandel!

Hos os kan du handle som Gæst, Saxo-bruger eller Saxo Premium-medlem. Du bestemmer selv, og vores kundeservice sidder altid klar med hjælp.

Om medlemspriser hos Saxo

Hvis du køber til medlemspris, bliver du automatisk medlem og får del i de mange fede fordele. De første 30 dage er gratis for nye brugere, og derefter koster det kun 99,-/md. Medlemskabet fornyes automatisk, og du kan altid opsige det. Læs mere om fordelene ved Saxo Premium her.

Machine Name: SAXO081