International Management

- Strategic Opportunities and Cultural Challenges

af

indgår i serie Routledge


International Management
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Format:
Bog, paperback
Udgivelsesdato:
09-10-2014
Sprog:
Engelsk
Udgave:
5th New edition.
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As the economies of many countries become more interrelated, international managers are facing huge challenges and unique opportunities associated with their roles. Now in its fifth edition, Sweeney and McFarlin's International Management embodies a balanced and integrated approach to the subject, emphasizing the strategic opportunities available to firms on a global playing field, as well as exploring the challenges of managing an international workforce. Integrating theory and practice across all chapter topics, this book helps students to learn, grasp, and apply the underlying principles of successful international management:Understanding the broad context of international business, including the critical trends impacting international management, the legal and political forces driving international business, and the ethical and cultural dilemmas that can ariseMastering the essential elements of effective interaction in the international arena, from cross-cultural understanding and communication to cross-border negotiationRecognizing and taking advantage of strategic opportunities, such as entering and operating in foreign marketsBuilding and leading effective international teams, including personal and behavioral motivation, as well as taking an international perspective on the hiring, training, and development of employeesThese principles are emphasized in the text with current examples and practical applications, establishing a foundation for students to apply their understanding in the current global business environment. With a companion website featuring an instructor's manual, powerpoint slides, and a testbank, International Management, 5e is a superb resource for instructors and students of international management.

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Udgivelsesdato:
09-10-2014
ISBN13:
9780415825283
Vægt:
1270 g
Dybde:
32 mm
Bredde:
178 mm
Højde:
254 mm
Format:
Paperback
Forfattere
Bibliotekernes beskrivelse 13 Line drawings, color; 82 Tables, color; 95 Illustrations, color

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