Information Visualization

Thorp and Covich's Freshwater Invertebrates: Keys to Palaearctic Fauna, Fourth Edition, is part of a multivolume series covering inland water invertebrates of the world that began with Vol. I: Ecology and General Biology (2015), then Vol. II (2016) Keys to Nearctic Fauna, and finally in Vol. III (2018) Keys to Neotropical Hexapoda (insects and springtails). It now continues with identification keys for Palearctic invertebrates in Vol. IV. Two other volumes currently in development focus on general invertebrates of the Neotropical/Antarctic, and Australasian Bioregions. Other volumes in the early planning stages include Afrotropical and Oriental/Oceanic Bioregions. All volumes are designed for multiple uses and levels of expertise by professionals in universities, government agencies and private companies, as well as by graduate and undergraduate students.Most designers know that yellow text presented against a blue background reads clearly and easily, but how many can explain why, and what really are the best ways to help others and ourselves clearly see key patterns in a bunch of data? When we use software, access a website, or view business or scientific graphics, our understanding is greatly enhanced or impeded by the way the information is presented. This book explores the art and science of why we see objects the way we do. Based on the science of perception and vision, the author presents the key principles at work for a wide range of applications--resulting in visualization of improved clarity, utility, and persuasiveness. The book offers practical guidelines that can be applied by anyone: interaction designers, graphic designers of all kinds (including web designers), data miners, and financial analysts.