Fundamentals of Design Management af Kathryn Best

Fundamentals of Design Management (Fundamentals)

af Kathryn Best

(E-bog, PDF)

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Beskrivelse: The book explicitly places the principles and processes of design within the context of a business or enterprise, explaining how design management can relate to the ... Læs mere cultural, environmental, political and social impact of an enterprise. It emphasises the inter-disciplinary nature of design management, and as such is of relevance to students of a number of disciplines: from art and design to business, marketing or media. The Fundamentals of Design Management is supported throughout by a range of interviews and case studies, taken from design practitioners and industry experts. Læs mindre

The book explicitly places the principles and processes of design within the context of a business or enterprise, explaining how design management can... Læs mere relate to the cultural, environmental, political and social impact of an enterprise. It emphasises the inter-disciplinary nature of design management, and as such is of relevance to students of a number of disciplines: from art and design to business, marketing or media. The Fundamentals of Design Management is supported throughout by a range of interviews and case studies, taken from design practitioners and industry experts. Læs mindre

Produktdetaljer:

Sprog:: Engelsk
ISBN-13:: 9782940439331
Sideantal:: 208
Udgivet:: 26-05-2010

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Forlag:: Bloomsbury Publishing
Indbinding:: E-bog, PDF
ISBN10:: 2940439338

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Forlagets beskrivelse

The book explicitly places the principles and processes of design within the context of a business or enterprise, explaining how design management can relate to the cultural, environmental, political and social impact of an enterprise. It emphasises the inter-disciplinary nature of design management, and as such is of relevance to students of a number of disciplines: from art and design to business, marketing or media. The Fundamentals of Design Management is supported throughout by a range of interviews and case studies, taken from design practitioners and industry experts.