Business Model Concepts And Tools

A business model is an outline of how a company plans to make money. This book synthesizes the many definitions of the business model concept, and puts these ideas to practical use for entrepreneurs and startups. Readers will learn about business model concepts and tools, how to craft strong value propositions for customers and partners, alternative ways of thinking about revenues and costs, novel approaches for building or acquiring capabilities, and the experiences of early-stage entrepreneurs applying these concepts within their own technology companies. It brings together the latest insights from entrepreneurship research and from the hard-won practical experience of technology entrepreneurs.