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Perspectives on Marketing (Paperback)
af: Jason Miletsky & Michael HandSprog:EngelskMarketing is not an exact science, and marketing issues are often interpreted, defined, and approached differently by different people, creating the potential for a disconnect in communication. This b...
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Perspectives on Branding (Paperback)
af: Jason MiletskySprog:EngelskThe practice of branding has exploded in importance over the years and marketers look to increase their brand's ability to connect with their audience. This book deals with branding by providing persp...
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Principles for Internet Marketing (Paperback)
New Tools and Methods for Web Developers
af: Jason MiletskySprog:EngelskHelps readers understand the why behind the how of Web site development. This title teaches the importance of the brand and how that relates to Web site development, the reasons sites are developed, h...
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101 Ways to Successfully Market Yourself (Paperback)
af: Jason MiletskySprog:EngelskThe advent of user-generated internet content has made it possible for anyone to have his or her voice heard, but it has also made it more difficult to stand out in the crowd and get noticed. This tit...
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