Bøger
På engelsk, emne: consumer behavior
Bogfokus lige nu: Lagersalg
Se også: Månedens e-bog Månedens ekstra e-bogs-tilbud Nye bøger i maj
Tilpas udvalg
-
Buyology (Paperback)
How Everything We Believe About Why We Buy is Wrong
af: Martin LindstromSprog:EngelskReveals what actually goes on inside our heads when we see an advertisement, hear a marketing slogan, taste two rival brands of drink, or watch a programme sponsored by a major company. This book show...
Se mere om bogen
-
-
-
Brandwashed (Hardback)
Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Sprog:Engelsk
-
-
Marketing (Sampak)
Real People, Real Choices
Sprog:EngelskContains Paperback and CD-ROM and Online resource...
Se mere om bogen
-
Marketing (Hardback)
af: James L BurrowSprog:EngelskPresents marketing as a set of skills and knowledge combined with economics, finance, and career planning to create strategic plans. This book enables the students learn the foundations and functions ...
Se mere om bogen
-
Emotions, Advertising and Consumer Choice (E-bog)
af: Flemming HansenSprog:EngelskEmotions, Advertising and Consumer Choice focuses on recent neurological and psychological in-sights - originating from brain scanning or neurological experiments - on basic emotional processes in the...
Se mere om bogen
